About The Shirt

Project manager and cyclist.

PostDateIconFriday, 19 June 2009 20:10

Name, Bjorn Heidenstrom (Norwegian; Bjørn Heidenstrøm) has worked with football as a hub for; marketing, media, values, Soccer Against Crime, and Valerenga against racism. He will make content each day on the 10 month journey. He uses; handheld camera, photo, mobile phone, a laptop, and dictation. Photos and text published directly with mobile telephone as modem to PC. Video will be published where there is wireless/cable Internet.

 

Speaking engagements:

While on the way to South Africa and after the WC 2010 I am avialable to speak and inspire at your (network, business, school) event, I will take the audience through the journey.

Topics:

*How to make visions, goals and how the get there
*Knowing yourself is knowing where you are heading for (about goal- and mindset)
*Inspirational talk - I will present the pictures and tell the story behind it (fun, laughter and some times a tear drop...)
*How Social Media saved and helped me and how you can develop the management.

Bookings / Reservations:
Please leave your message on the contactform, one of my base camp team members will contact you shortly to make further arrangements.

 

 

The journey, content, interactivity, and followers.

PostDateIconFriday, 19 June 2009 19:41

The journey start 20. June 2009. He cycles alone through the whole of Europe, as well as bicycles and hitchhiking through Africa. The journey starts from the Nobel Peace Centre / Oslo / Norway and ends on Robben Island / Cape Town / South Africa. He will make content from all countries, places, and people. Content ranges from the history, culture, tradition to the person and events.

From 20. June 2009 - www.nettavisen.no (300,000 unique users each day) expose the journey on their front page each day. Today; 18.05.2009, we have in addition four other media players that want to follow the journey.

 

The symbol

PostDateIconSunday, 26 October 2008 06:39

We are creating the world's largest football shirt. A shirt and a symbol that is sewn together by the club signed jerseys. The Shirt symbolise the "football family standing together and not forgetting the small ones". Exposed every day during the WC, South Africa 2010.

It's top clubs, lower clubs and fans who signs their own shirts and becomes a part of the the big shirt. The project was tested in the summer 2008. I started cycling from Oslo/Norway 20. June 2009. Iv got a hitch hike 3 times...

I need help. Open doors to clubs, football relations, supporter groups, media, or that you share his trip and the content on facebook or twitter.

www.theshirt2010.net is the English site and yes! My English is not perfect...... www.theshirt.no is the Norwegian/Swedish/Danish site. We collect media coverage on www.theshirt2010.blogspot.com and Im twitting out nice, useful, and strange stuff ..... FOLLOW ME on Twitter - www.twitter.com/heidenstrom .

Join the facebookgroup on this looong link; http://www.facebook.com/home.php#/group.php?gid=125240093664

The Shirt will wave in the wind in South Africa during the World Cup 2010. Be a part of it!

 

Bjorn Heidenstrom

The colleaction of all bloggs, photos, twitter, etc is here!

 

Recent Comments

Introduction to TheShirt
Be a part of the journey!

We want you to be a part of the journey.

We want you on the biggest symbol in the world from the footbal family.

We want you on "The Shirt"

Vision
We are creating the world's greatest symbol from the football family.
Methods
A man shall cycle and hitchhike alone from Oslo/Norway to Cape Town/South Africa to collect signed club shirts and create content every day. 
FIFA 2010

Copyright © 2009 Bjorn Heidenstrom.
All Rights Reserved

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